
Insight into age-wave challenges and opportunities
As the population ages, the meaning of ‘old age’ has changed significantly. Many long standing assumptions about this cohort are being challenged. Old models of considering the third age are not going to serve businesses and governments well.
We require a new way of understanding age and an active focus on the implications and opportunities in the commercial and public realms. Grey Matters addresses age-wave challenges and opportunities for business and public sector organisations.
Grey Matters is an agency for change. A consultancy focused on flat age issues for organisations, Government and individuals.